Whilst working at R/GA, my role has involved maintaining and evolving Toyota’s Design System. I collaborated with designers and developers to refine existing elements and introduce new ones, ensuring the system remained adaptable and scalable.

Guided by atomic design principles, Toyota’s design system was built to flex across multiple digital ecosystems. This was achieved by establishing a unified set of design principles, components, and guidelines, ensuring consistency and efficiency. The process involved adhering to Toyota’s brand guidelines while optimising the system’s structure in Figma—making it both adaptable in a rapidly evolving digital landscape and consistent with Toyota’s recognisable identity.