Type 1 diabetes is a complex and often misperceived condition that has resulted in insufficient public health funding, government support, and philanthropic investment. To address this issue, JDRF created an index, which for the first time quantifies the presence and impact of Type 1 diabetes in every country. A first-of-its-kind lifesaving tool. JDRF needed a brand and website to bring to bring their data and research to life, with the aims of provoking greater investment in Type 1 diabetes around the world.